If you are looking to save money on your web hosting then you need to think about using a shared web hosting service for your website. You probably seen this before but wondered what that really means. It has nothing to do with sharing websites or anything like that. It is all about server space.
In Shared Web Hosting, several websites use the same server. The security is not in the hands of the website, but in the hands of the service provides. This can make the Shared Web Hosting UK service unsuitable to sensitive businesses. You have to make a decision on how reliable you web service provider is. Also, as there are 10 to 30 websites using the same server, the speed is slow, and if you're planning on selling, this could hinder your sales. This kind of web hosting service is only suited to small businesses with moderate traffic levels.
So, you have a name, a plan and a place for your site to live. Finally, it is time to start designing! The choice here is to try to build yourself, "self-build", or find a professional to do the job for you. A half way house some use is to find a family member or friend who dabbles in Shared Web Hosting UK design and will do the job for as little as a case of beer. I would strongly advise against this route as the design process can be quite intense and is apt to place some strain on any personal relationship if significant redrafting is needed or the design is not all you had hoped for. If your first designer is not up to the project you can fire them and move on. Letting go of a family friend can present far more issues.
Unfortunately there is no real way around this problem if you are already caught up in it other than move your hosting to an ISP that is actually based in the Country that they claim to be on all advertising etc. Always check beforehand if you are looking at a non .co.uk domain name for your site, as you do risk never getting the 100's or 1000's of search engine referrals that http://www.google.co.uk can provide you.
This is why I prefer Affordable Web Hosting plans. They give you more control of your website. If your site doesn't generate traffic right away you will not have to worry about having your web hosting service cancelled with no warning. You will also be given more tools to help grow your website and make your site more user friendly. Reliability is also something you get with paid hosting. They want to keep you as a customer so they will do more to keep you satisfied. Free web hosting can be crappy on purpose in hopes that you will upgrade to the paid service so you might as well get an affordable web hosting plan that fits your needs.
Another thing you should look at is whether or not you want to host multiple domain names with your one hosting package. Both shared hosting and dedicated hosting can allow you to do this. A lot of share hosting services now allow this.
If you're not comfortable asking a company a whole bunch of questions then just find a friend who has a few websites online and ask them which host they use - like I said a recommendation from a trusted friend is worth its weight in gold when it comes to shared web hosting.